WebClipping is a media monitoring and analytics firm. We read, track and analyze millions of online voices from traditional media, new media, social networks and blogs. Our goal is to help clients develop insight into constantly shifting public opinion while forming strategies to connect with key influencers. Our intelligent platform provides everything from basic monitoring services all the way to complete PR strategy solutions.
Formed over 10 years ago, we have pioneered the art of monitoring and measuring online media and buzz.
Creators of the industry, we have delivered over 165 million clips to our clients, which include Fortune 500 businesses, leading-edge technology companies and some of the world's largest PR firms
We provide relevant, timely and accurate information about you or your client’s mention in the online press; competitors' activities; potential acquisitions or mergers; consumers' views - positive and negative - about your company and products; copyright or trademark abuse; grumblings from unhappy employees or customers; false or misleading product claims or even innovative new uses for your products.
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In today's fast moving world, competition can pose threats and create opportunities. It is crucial to identify weakness of competitors, or oversights in their market position that may create opportunities for your firm. The Internet has become an ideal tool for helping to discover key information about competing companies. Rumors of new products, current pricing, press coverage, consumer opinion, plans of future developments, job openings, recent hiring, product reviews, product comparisons, complaints, and more can all be gleaned by carefully watching the Internet.
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TThe Internet has dramatically changed the way the public forms opinions about companies, products and celebrities. A massive number of “general” websites that are not considered “news sources” now exist and heavily influence public opinion. We are able to fetch up to 10 million pages of Internet content about your company, brand or product and then analyze the content for key concepts, geographic placement, brand or celebrity correlation, and other metrics. This report provides an immensely valuable insight into the current public view on your topic.
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